Job Description
As a leading global contract research organization (CRO) with a passion for scientific rigor and decades of clinical development experience, Fortrea provides pharmaceutical, biotechnology, and medical device customers a wide range of clinical development, patient access and technology solutions across more than 20 therapeutic areas. With over 19,000 staff conducting operations in more than 90 countries, Fortrea is transforming drug and device development for partners and patients across the globe.
The Associate Creative Director is an opportunity for a strategic, business-savvy and creative leader who thrives in a fast-paced, mission-driven organization. The Associate Creative Director is a dynamic leader, who is well-versed in leading creative teams, brand design, and working across a wide range of marketing channels to advance business strategy, performance, business growth and employee engagement. The right candidate will bring deep experience with design, art and copy, digital and video channels and comfort using Microsoft suite tools such as such as PowerPoint and Outlook to lead the creative team.
With a growth mindset, this leader will have a track record of adding value and making an impact to help drive sales growth with measurable results, increase effectiveness based on data-driven insights and efficiently increase engagement with internal and external stakeholders. The individual will bring a thoughtful perspective to a diverse set of topics and issues, has a hands-on approach to problem solving, embraces innovation and is able to connect the company’s strategy to both current and future creative content and channels.
This person will report to the Executive Director of Marketing, and will be a key advisor to marketing, digital and communications organization.
The right individual is comfortable with making decisions when there is ambiguity. S/he is highly collaborative and can lead through influence by involving a diverse array of internal stakeholders and business leaders.
Summary of Responsibilities:
- Supervise a cross-functional team of graphic designers, PowerPoint specialists, copywriters, photographers/videographers, and project managers in the strategic development of messages and deliverables
- Prioritize work and resources across engagements based on short- and long-term needs, establishing production schedules by collaborating with designers, copywriters, and production departments
- Conduct brainstorming sessions with creative team, maintaining strategic and creative thinking to develop innovative and actionable creative initiatives in a fiscally responsible manner
- Review and approve art and copy developed by the team, ensuring deliverables that effectively address marketing goals and challenges
- Produce fresh, innovative work that translates complex ideas into compelling print materials and digital experiences for visually sophisticated audiences
- Present, or oversee presentation of final concepts, and obtain approvals for deliverables
Qualifications (Minimum Required):
- College degree required, Graduate studies in related field preferred
- 8+ years of related experience with 5+ years of creating marketing and advertising campaigns
- Understanding and past experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, offline and print
- Proven experience with concept development
- Experience with Adobe Creative Suite
- Highly skilled with leading a team of creative talent
- Strong creative vision with an understanding of business objectives
- Experience with a wide range of mediums including video, print and web
- Experience utilizing AI to generate images
Preferred Qualifications Include:
- Graduate studies in related field preferred